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Let's profit off private label!


Remember When Music Was a One-Artist Experience?
Ah, the good old days—remember when you could only listen to one artist at a time on a record or cassette tape? Back when playlists...
Dec 29, 20241 min read


Keep It Simple (and Fun!):
The Secret to Business Success in a Changing Industry Let’s face it—the bridal industry is always evolving. Trends come and go, and...
Dec 8, 20242 min read


Why Lux and Love Should Be the Foundation of Your Business Success
Building a successful bridal business requires a solid foundation, and that foundation begins with your inventory. Lux and Love offers...
Dec 4, 20242 min read


Adapting to an Evolving Bridal Industry: Private Label Is the Only Option for Sustainable Success
The bridal industry, like any other, continuously evolves. Trends come and go, new technologies emerge, and economic shifts influence...
Nov 19, 20242 min read


Are We Cheapening the Bridal Industry by Offering Lower Price Points?
In recent years, a major shift has swept through the bridal industry, introducing a new wave of budget-friendly, online wedding gown...
Nov 11, 20243 min read


Where Do You Start When Pivoting Your Bridal Business?
Let’s face it—running a bridal business these days is no fairy tale. Brides are getting pickier (hello, internet shopping!), costs are...
Oct 15, 20242 min read

Is Social Media Making You Lazy? Time to Ditch the Screen and Own Your Bridal Game!
Alright, let’s get real: social media might feel like the quick fix for bridal store marketing, but is it turning you into a lazy...
Sep 11, 20244 min read


Nuptial Nudges: Navigating Wedding Trends and Profit Margins
Hey there, bridal shop aficionados! It's time for a serious chat about the ever-evolving world of weddings and the business behind them....
Apr 22, 20242 min read


Hit the Tulle Trenches
Creating a grassroots campaign for a bridal shop involves connecting with the local community and building a strong presence. To...
Jan 29, 20242 min read


Maybe it's just time to rebrand what you already have!
Sip Sip Hooray: Stanley's Colorful Journey to $750 Million! In a world where hydration meets haute couture, the Stanley Cup, a...
Jan 8, 20242 min read
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